You said
“I want to sell without a full online store.”
Selling online without the weight of a store
Paying a monthly platform fee and a percentage of every order makes sense at volume. Below it, you are funding inventory sync, abandoned-cart automation and shipping integrations you are not using, and the setup is heavy enough that most catalogues never get finished.
Build the catalogue properly and take the order the way you already take it. Add a checkout when the volume makes the fee worth paying, not before.
What we build to move it.
Measured on: Orders per month, without a platform fee
Every piece has its own page
Photographs, fabric or materials, sizing, price, availability. Individual pages can be sent to one customer as a link, shared, and found in search. A gallery of images can do none of those things.
Sizing answered before it is asked
Fit causes more abandoned orders and more returns than price does. Real measurements and a note on how a piece runs is worth more than a discount.
The order arrives itemised
A pre-filled message carrying the item, size and price. It costs nothing per order, converts well at low volume, and keeps the conversation personal — which is the thing a small label actually sells.
Built so a checkout can be added later
The catalogue, photography and sizing are the same work either way. Adding payment later is a defined piece of work rather than a rebuild, provided the structure anticipated it.
Where this comes up most.
Each of these has a working website you can open and use. Start with whichever is closest to what you do.
What owners ask us.
- When should we actually move to a real ecommerce platform?
- When handling orders by message becomes the bottleneck, when stock has to stay in sync across a shop and a warehouse, or when you need automated shipping labels and returns. Below that, a platform costs money and complexity for capability you are not using.
- Does this work for made-to-order pieces?
- Better than a checkout does. Measurements, fabric choice and lead time all need a conversation, so the piece page carries the price basis and the timeline, and the enquiry captures the customisation so your reply can be specific.
Other things owners tell us
Tell us what is actually going wrong.
Not a brief. Just the problem. We reply within a working day with a fixed price, a delivery date, and an honest note on whether a new website is the thing that fixes it.
Get a fixed-price proposal